Blog Archives

Billboards are Literally Speaking to Us!

Billboards are becoming more versatile when serving ads. According to Magna and Rapport’s latest OOH report,it is the only traditional medium with increased ad sales over the last ten years, with a projected revenue increase of US $33 billion by

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Digital Advertising Is Leading Towards Programmatic!

Programmatic buying is taking the lead in digital advertising. It can apply to anything from display, digital out of home and television media through the use of automated parameters (buying & selling) to pinpoint your target audience (Display Trading Council).

Posted in Advertising, Instore Marketing, Mobile Marketing, Tech News, Television Advertising Tagged with: , , , , , , , , , ,

Don’t Just Store Your Digital Photos. Print Them!

As we get more immersed in digital technology and the routine of snapping photos on our mobile devices, the one’s that truly matter are getting lost in the shuffle.  The more photos we snap and keep on our digital devices,

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Keep ‘Em Looking! Why Longer Ad Viewing Yields Higher ROI

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Stamford, CT (April 7, 2015) – What if we were to say that it only took an extra 5 seconds of a viewer interacting with an ad to boost that brand?  You’d probably say it sounds like a setup to a

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