Monthly Archives: April 2015

All We Do Is Win

Communicator-Awards-1

April 29, 2015 (Stamford, CT) – CDHM keeps the award season momentum going, picking up three more wins at the 21st Annual Communicator Awards! CDHM’s campaign for Fairfield University’s Quick Center for the Arts (Entry) took home a Gold Award

Posted in Advertising

To Cable TV or not to Cable TV? That is the New Question…

Cut_the_cable_chord-960x295[28]_crop

Stamford, CT (April 17, 2015) – One of the first things we experience in our lives is “cutting the cord.” That being said, it’s no surprise that many Americans are mimicking this first experience with their cable options. Millennials, among others,

Posted in Advertising, Television Advertising

Keep ‘Em Looking! Why Longer Ad Viewing Yields Higher ROI

ROI_Graphic

Stamford, CT (April 7, 2015) – What if we were to say that it only took an extra 5 seconds of a viewer interacting with an ad to boost that brand?  You’d probably say it sounds like a setup to a

Posted in Advertising, Educational Marketing Tagged with: , , , , ,